Google Ads case study · Supplements: Supplements brand
Six months of scale: monthly revenue up 20 times while spend grew from $15.6K to $395K a month.
$50K → $1M a month in 6 months
- Channels: Search, Shopping, PMax, Demand Gen
- Market: Supplements
Before and after, month by month







- $50.5K to $1.01MMonthly revenue
- $15.6K to $395KMonthly ad spend
- 2.97Blended ROAS
- $916K in ad spend turned into $2.72M in tracked revenue, March to September 2026
- Monthly revenue from $50.5K (March) to $1.01M (September)
- Spend per day from $504 to $13.2K, at a 2.55 ROAS in September
Where they started
In March 2026 the account spent $15.6K and brought in $50.5K in tracked revenue, a 3.23 ROAS.
What we did
First the foundation: branded Search rebuilt with a phrase and exact split and geo separation, feeder logic across Shopping, and price, promo and sitelink assets plus new ads in AI Max. Then the scale: the best Demand Gen video moved into its own scaling campaign, and Canada got more Shopping budget after it proved the most efficient market. In September spend on Shopping, Search and Performance Max more than doubled, with non-brand title tests and a new-customer-only Performance Max.
The result
September brought in $1.01M on $395K of spend: 25 times the March spend at a 2.55 ROAS. September includes projected conversions.
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