Google Ads case study · Pet: Luxury pet brand
Google went from an unstructured side channel to the brand’s number one revenue channel in 90 days.
£17.8K → £60.1K a month in 90 days
- Channels: Search, Shopping, YouTube
- Market: Pet
Before and after, month by month




- 3xRevenue in 90 days
- −64%Cost per acquisition
- 2.3xPerformance vs Meta
- 3x revenue in 90 days
- 64% decrease in CPA
- Beat Meta performance by 2.3x
Where they started
This luxury pet brand had built a strong organic foundation but struggled to scale paid. They lacked the structure and segmentation to get the most out of Google Ads, and had no Shopping campaigns in place.
What we did
We built a complete ecosystem from scratch: branded and non-branded search segmented, Shopping and video campaigns launched, and the strategy aligned to profit-based ROAS targets.
The result
Within 90 days Google became their number one revenue channel.
Get My Free Google Growth Plan$50M+ revenue generated for 100+ brands
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Let’s scale
Want results like these?
If you are serious about scaling with less stress and more profit, let’s talk.
Get My Free Google Growth Plan$50M+ revenue generated for 100+ brands
